Munich, September 15, 2017: Konstantin Urban, CEO and founder of windeln.de SE, one of the leading online retailers of baby, toddler and children's products in Europe and China, has been invited to give a speech to a large audience of approximately 40,000 guests at Alibaba's 18th birthday party in Hangzhou, China. The event was the largest in Alibaba's history and took place last Friday (September 8) at Huanglong Stadium in Alibaba's hometown. The audience consisted mostly of Alibaba employees from over 21 countries. In addition, famous Chinese singers and other celebrities were invited. The theme of the celebrations was "Internationalization and Technology" and included a grand parade and speeches by various well-known personalities, including Jack Ma, founder and CEO of Alibaba Group. Konstantin Urban was selected by Alibaba to represent all international traders on the "Tmall Global" platform. In his lecture, he thanked for this honor and for a successful partnership. As a retailer of baby and children's products, windeln.de represents one of Tmall Global's largest categories.

windeln.de SE launched a flagship store on Tmall Global in August 2016, which offers access to millions of Chinese customers and already makes a major contribution to the windeln.de Group's sales.

The Alibaba Group is the world's largest retail company with over 450m of active consumers on all its e-marketplaces.

windeln.de was part of the official birthday video. You can view it at the following link:
http://v.youku.com/v_show/id_XMzAxNjM2NTY0MA==.html?spm=a2hzp.8244740.0.0