Press (en) – Windeln

PRESS RELEASES

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Q2/21 HY1/21 Press Release English

Posted: August 12, 2021

H1 2021 sales EUR 33.3 million (33% decrease compared to EUR 50.0 million in H1 2020)

Adjusted EBIT EUR -8.1 million (-24.5% adjusted EBIT margin) compared to EUR -3.8 million (-7.7%
adjusted EBIT margin) in H1 2020

Capital increase successfully implemented in Q1 and Q3 2021 to improve financial position

Forecast of key figures 2021 adjusted

Warehouse relocation successfully completed; future logistics savings possible

windeln.de publishes results for the first quarter of 2021

Posted: May 27, 2021

Q1 2021 revenues EUR 14.6 million (-1.9% vs. EUR 14.9 million in Q1 2020) and adjusted
EBIT EUR -3.5 million (-23.6% adjusted EBIT margin; as % of revenues) compared to EUR -2.4 million
(-16.3 % adjusted EBIT margin) in Q1 2020

Launch of own mini-program on online platform WeChat

Capital increase in March 2021 generates gross proceeds of EUR 1.4 million to finance growth projects

Clemens Jakopitsch, Maurice Reimer and Christian Reitermann re-elected to the Supervisory Board by the Annual General Meeting on May 14, 2021

Warehouse relocation to Halle an der Saale started at the end of Q1 2021 and successfully completed in May 2021

windeln.de launches flagship store on online platform BabyTree

Posted: May 12, 2021

Munich, May 12 2021: windeln.de SE (“windeln.de”, “Group” or “Company”; ISIN DE000WNDL201and DE000WNDL128) is further expanding its offering for customers in China and will open its own flagship store on the BabyTree online platform at the end of May.

windeln.de publishes final financial results for full year and fourth quarter of 2020

Posted: March 25, 2021

FY 2020 revenues EUR 76.1 million (+8.4% compared to EUR 70.1 million 2019) and adj. EBIT EUR -8.6 million (-11.3% margin) compared to EUR -10.3 million (-14.7% margin) 2019

Q4 2020 revenues EUR 17.3 million (-14.8% compared to EUR 20.3 million Q4 2019) and adj. EBIT EUR -3.1 million (-17.9% margin) after EUR -1.0 million Q4 2019 (-5.0% margin)

Total cash available EUR 8.5 million Dec. 31, 2020; current cash level approx. EUR 5 million

Change of the publication date for the 2020 annual financial statements by one week due to delays caused by the new ESEF directive

Posted: March 15, 2021

Munich, March 15, 2021: windeln.de SE announces that the publication date for the 2020 annual financial statements will be changed by one week to March 25, 2021, since the requirements according to ESEF (European Single Electronic Format) are not fulfilled by an external service provider as planned.

windeln.de SE successfully completes 10% capital increase – full placement with gross issue proceeds of EUR 1,4 million

Posted: March 12, 2021

windeln.de SE has successfully completed the placement of the new shares from the capital increase, which was resolved by the Management Board with the approval of the Supervisory Board on March 05, 2021.

windeln.de在中国推出微信小程序

Posted: February 12, 2021

2021年2月12日，慕尼黑： windeln. de SE (” windeln. de”,” 集团”或” 公司”; ISINDE000WNDL201和DE000WNDL128）推出了自己的微信小程序（可直接通过微信访问）和相应的会员计划，从而进一步扩大了对中国客户的服务范围。微信小程序是由流行的微信应用程序微信开发的一个购物平台，目前在中国有超过9亿人使用。

windeln.de launches WeChat Mini Program in China

Posted: February 12, 2021

Munich, February 12, 2021: windeln.de SE has launched its own WeChat mini program (accessible directly via WeChat) and the corresponding affiliate program, thereby further expanded its offering to customers in China.

windeln.de announces preliminary financials for 2020 with 8.6% revenues growth and modest adj. EBIT improvement year over year; adj. EBIT break-even target updated to full year 2022; further cost measures to be executed

Posted: February 1, 2021

Preliminary revenues of EUR 76.1 million for continued operations in 2020 which equals +8.6% growth year over year (slightly below double-digit revenue growth target)

2020 target of modest adj. EBIT improvement year over year reached based on preliminary financials

Adj. EBIT break-even target early 2021 cannot not be reached as growth in China takes longer; adj. EBIT break-even targeted for full year 2022

Further cost-efficiency measures to be implemented in 2021

Cash and cash equivalents EUR 8.5 million as of December 31, 2020

Change in the Supervisory Board of windeln.de SE

Posted: January 29, 2021

Munich, January 29, 2021: windeln.de SE (“windeln.de”, “Group” or “Company”; ISIN DE000WNDL201 and DE000WNDL128) today announces, that Tomasz Czechowicz has decided to step down as member of the Supervisory Board and Christian (Chris) Reitermann has been appointed by the District Court of Munich to the Company’s Supervisory Board as replacement.

windeln.de publishes financial results for the third quarter and nine months 2020; European business further improved, China business below targets in Q3 but with stronger fourth quarter ahead

Posted: November 12, 2020

Revenues (excl. Bebitus) EUR 15.0 million in Q3 2020 (EUR 15.4 million in Q3 previous year); 9 months 2020 EUR 58.8 million (+17.9% compared to EUR 49.8m for 9 months previous year)

Successful Singles Day on 11.11.; further sales events in November and December

Adj. EBIT (excl. Bebitus) EUR -3.0 million in Q3 2020 (-19.9% margin) after EUR
-3.9 million in Q3 previous year (-25.0% margin); 9 months 2020 EUR -5.5 million (-9.3% margin) compared to EUR -9.3 million for 9 months previous year (-18.6% margin)

Successful completion of the capital increase – gross issue proceeds of EUR 3,386,193.60

Posted: October 21, 2020

Munich, October 21, 2020: windeln.de SE (“windeln.de” or “Company”) has successfully completed the placement of the new shares from the capital increase, which was resolved on by the Management Board on September 25, 2020 with the approval of the Supervisory Board.

windeln.de confirms data security incident

Posted: September 16, 2020

Munich, 16th September 2020: windeln.de SE („windeln.de“ or „Company“; ISIN DE000WNDL201) has announced today:
Between June 10th and 23rd, 2020 data of some of our customers were temporarily stored on an unprotected server due to a maintenance error, which has since been corrected. The data is now safe again.

windeln.de SE: Bebitus filial del sur de Europa con un fuerte desarrollo financiero en el segundo trimestre de 2020

Posted: August 14, 2020

Ingresos de 3,8 millones de euros en el segundo trimestre de 2020; +28% de crecimiento en comparación con los 3,0 millones de euros del segundo trimestre del año anterior; +74% de tráfico en junio en comparación con enero a pesar de la menor inversión en Marketing

Contribución operativa 0,3 millones de euros (7,1% de margen) después de -0,0 millones de euros en el segundo trimestre del año anterior (-0,8% de margen)

Los costes de SG&A locales disminuyeron; el margen IV (después de los gastos de canal) aumentó de -6,1% de los ingresos en el segundo trimestre de 2019 a un positivo 2,5% en el segundo trimestre de 2020

windeln.de SE: Southern European Business Bebitus with strong financial development in second quarter 2020

Posted: August 14, 2020

Revenues EUR 3.8 million in Q2 2020; +28% growth compared to EUR 3.0 million in Q2 previous year; +74% higher traffic in June compared to January despite lower marketing

Operating Contribution EUR 0.3m (7.1% margin) after EUR -0.0 million in Q2 pervious year (-0.8% margin)

Local SG&A costs lowered; margin IV (after channel expenses) increased from -6.1% of revenues in Q2 2019 to positive 2.5% in Q2 2020

Adj. EBIT EUR -0.5 million in Q2 2020 (-12.2% adj. EBIT margin) after EUR -0.9 million in Q2 previous year (-28.8% adj. EBIT margin)

Divestiture process ongoing

windeln.de with strong financial result in the second quarter; focus on executing financing to support growth of China business in the second half of the year

Posted: August 14, 2020

Revenues (excl. Bebitus) EUR 28.8 million in Q2 2020 (+68% growth compared to EUR 17.2 million in Q2 previous year); H1 2020 revenues EUR 43.7 million (+27% year over year)

Adj. EBIT (excl. Bebitus) close to break-even EUR -0.0 million in Q2 2020 (-0.2% adj. EBIT margin) after EUR -2.4 million in Q2 previous year (-14.0% margin); H1 2020 adj. EBIT EUR -2.5 million (-5.7% margin) after -EUR 5.4 million (-15.8% margin) in H1 of the previous year

windeln.de held its first virtual Annual General Meeting

Posted: June 29, 2020

The Annual General Meeting of windeln.de SE (the “Company”; ISIN DE000WNDL201) was held on June 24, 2020. Due to the legal regulations regarding the Covid-19 pandemic, the Company decided to invite to a virtual general meeting.

Clemens Jakopitsch new chairman of the Supervisory Board of windeln.de SE

Posted: June 24, 2020

The Supervisory Board of windeln.de SE (the “Company”) today elected Clemens Jakopitsch as the new chairman of the Supervisory Board. He has been a member of the Company’s Supervisory Board since June 2018. He is succeeding Willi Schwerdtle, who, as already announced, has resigned as member and as Chairman of the Supervisory Board with effect from the end of today’s Annual General Meeting.

Withdrawal of supplemental request and voting proposals regarding the Annual General Meeting 2020 by YOUTH PTE LTD.

Posted: June 23, 2020

YOUTH PTE LTD. withdrew its Supplemental Request for the Annual General Meeting on June 24, 2020 regarding the revocation of certain supervisory board members, the reduction of the number of supervisory board members from six to four and the election of Ms. Qian Zou as new member of the supervisory board. The withdrawal text is available on the Company’s website under https://corporate.windeln.de/ in the section “Investor Relations”, “Annual General Meeting”.

Statement of the Management Board of windeln.de SE on the agenda supplement of YOUTH PTE LTD. and the counter motion of Clemens Jakopitsch for the Annual General Meeting

Posted: June 22, 2020

The Management Board of windeln.de SE (the “Company”) has issued a statement on the agenda supplement of YOUTH PTE LTD. for the Annual General Meeting on June 24, 2020 and the election proposal pursuant to Section 127 German Stock Corporation Act of Clemens Jakopitsch regarding agenda item 5 of the invitation to the Annual General Meeting. The statement is available on the Company’s website under https://corporate.windeln.de/ in the section “Investor Relations”, “Annual General Meeting”.

Statement of the Supervisory Board on the alternative election proposal pursuant to Section 127 German Stock Corporation Act regarding agenda item 5 of the Annual General Meeting on June 24, 2020

Posted: June 19, 2020

The supervisory board of windeln.de SE (the “Company”) has issued a statement on the alternative election proposal pursuant to Section 127 German Stock Corporation Act regarding agenda item 5 of the Annual General Meeting on June 24, 2020. The statement is available on the Company’s website under https://corporate.windeln.de/ in the section “Investor Relations”, “Annual General Meeting”.

Election proposals of the shareholder Clemens Jakopitsch regarding agenda item 5 of the Annual General Meeting of windeln.de SE on June 24, 2020

Posted: June 10, 2020

Munich, June 10, 2020: On June 9, 2020 windeln.de SE (“windeln.de” or the “Company”; ISIN DE000WNDL201) has received proposals for the election of supervisory board members regarding the Annual General Meeting 2020 to be held on 24 June 2020 from its shareholder Clemens Jakopitsch. The subject matter of these proposals is the envisaged election of two new supervisory board members to be resolved under agenda item 5 of the Annual General Meeting 2020.

windeln.de publishes first quarter 2020 and preliminary April 2020 figures

Posted: May 28, 2020

Q1 2020 revenues EUR 14.9 million (Q1 2019: EUR 17.2 million) and Q1 2020 adjusted EBIT EUR -2.4 million (Q1 2019: EUR -3.0 million)

Strong April 2020 revenues: preliminary revenues EUR 15.3m due to EUR 7.1 million sale of health products to business customers, higher other sale and China VAT refund

Total cash available EUR 9.1 million as of April 30, 2020; high build-up of net working capital required for Chinese business

Financial target to reach adjusted EBIT break-even in Q1 2021 unchanged

windeln.de SE: Candidacy of Christian (Chris) Reitermann and Huaidong (Andy) Wang as new members to the Supervisory Board

Posted: May 15, 2020

The Supervisory Board of windeln.de SE (“windeln.de”, “Group” or “Company”; ISIN DE000WNDL201 and ISIN DE000WNDL219) proposes to the Annual General Meeting taking place on 24 June 2020 two Supervisory Board candidates as successors to Willi Schwerdtle and Dr. Edgar Lange, who on 30 April 2020 announced their decision to step down as Chairman of the Supervisory Board and member of the Supervisory Board, respectively, effective as of the end of the next Annual General Meeting.

Upcoming admission of new shares from the capital increase carried out in February 2020 to trading on the regulated market (Prime Standard)

Posted: May 15, 2020

windeln.de SE (“windeln.de”, “Group” or “Company”; ISIN DE000WNDL201 and ISIN DE000WNDL219) provides further details on the admission of 5,171,144 new shares from the ordinary capital increase resolved by the extraordinary general meeting on 27 September 2019, which was carried out in February 2020, to be traded on the regulated market.

windeln.de with update on the current situation regarding Covid-19 (Corona)

Posted: April 7, 2020

Strong order intake due to increased demand during Covid-19 pandemic; in March 2020 +28% order volume compared to the previous month (total EUR 7.8 million in March)

Impact on logistics: order backlog of approximately 5 days for German-speaking region, insolvency of service provider for new warehouse

Charles (Zhixiong) Yan leaves Management Board of windeln.de

Posted: March 18, 2020

Charles (Zhixiong) Yan leaves Management Board of windeln.de

windeln.de publishes full year and fourth quarter 2019 financial results; divestiture of Bebitus to be explored; change in management board related to Chinese business

Posted: March 18, 2020

Revenues of EUR 23.0 million in Q4 2019; +24.5% revenue increase compared to Q3 2019 due to strong sales events in China; revenues of EUR 82.3 million in FY 2019

Adj. EBIT EUR -1.8 (-7.8% margin) in Q4 2019; positive effect from VAT correction of EUR 1.7 million; adj. EBIT EUR -13.8 (-16.8% margin) in FY 2019

Total cash available EUR 8.4 million as of Dec 31, 2019; lower cash burn of EUR 1.3 million in Q4 2019 due to better operating result, VAT correction and lower net working capital

Successful completion of capital increase in February 2020; gross issue proceeds of EUR 6.2 million

Significant double-digit revenue growth and significant improvement in adj. EBIT expected for 2020; break-even on the basis of adj. EBIT targeted for Q1 2021

windeln.de SE completes capital increase; full placement with gross issue proceeds of EUR 6.2 million

Posted: February 17, 2020

windeln.de SE announces the completion of the capital increase.

windeln.de celebrates 10th birthday with anniversary sales events

Posted: February 17, 2020

Happy Birthday, windeln.de! On the occasion of its 10th birthday in February 2020, windeln.de SE is launching great anniversary offers from February 17 to March 2, 2020 to celebrate with its customers.

windeln.de SE completes subscription period for capital increase; finalization of private placement within the next few days

Posted: February 6, 2020

windeln.de SE announces that the Company’s shareholders according to the current status subscribed for a total of 980,081 New Shares by exercising their subscription rights and the additional subscription rights in the subscription period of the capital increase from January 23, 2020 to February 5, 2020.

windeln.de publishes preliminary numbers for Q4 2019 and financial year 2019 as well as outlook for 2020/21; break-even target on basis of adj. EBIT changed to Q1 2021

Posted: January 22, 2020

Preliminary revenues of EUR 22.9 to 23.1 million in Q4 2019; revenue increase compared to Q3 2019 due to sales events and Christmas sales; preliminary revenues of EUR 82.3 to 82.5 million in FY 2019

Preliminary adj. EBIT from EUR -1.9 to -1.6 million (-8.3% to -6.9% margin) in Q4 2019; positive effect from VAT correction of EUR 1.7 million; preliminary adj. EBIT of EUR -13.9 to -13.6 million (-16.9% to -16.5% margin) in FY 2019

Total cash available of EUR 8.4 million as of December 31, 2019; lower cash burn of EUR 1.3 million in Q4 2019 due to better operating result, VAT correction and lower net working capital

Significant double-digit sales growth and significant improvement in adj. EBIT expected for 2020; break-even on the basis of adj. EBIT targeted for Q1 2021

Subscription period for capital increase from January 23, 2020 until February 5, 2020; commitment agreements of EUR 2.75 million including commitments from Bodyguard and Holland at Home

windeln.de determines details of subscription rights capital increase; companies Bodyguard and Holland at Home issue commitment letters to participate in the capital increase

Posted: January 14, 2020

Capital increase with subscription rights by issuing up to 5,171,144 New Shares at a subscription price of EUR 1.20 per New Share; subscription ratio of 1:1.73; subscription period from January 23, 2020 to February 5, 2020

Maximum gross issue proceeds of EUR 6,205,372.80; significant share of the issue volume secured through commitment agreements; Bodyguard and Holland at Home have made commitments

windeln.de makes progress with planned capital measures

Posted: December 13, 2019

After the successful settlement of shareholder actions against the resolutions of the Extraordinary General Meeting of September 27, 2019, windeln.de SE (“windeln.de” or “Company”) expects that the resolution to reduce the Company’s share capital will be registered with the Commercial Register in the next couple of days.

windeln.de opened second bonded warehouse in China

Posted: November 21, 2019

windeln.de SE announces the successful launch of the second bonded warehouse (“BWH2”) in Ningbo, China, on November 4, 2019.

windeln.de publishes nine months and third quarter 2019 results

Posted: November 13, 2019

9M 2019 revenues EUR 59.4 million (Q3 2019: EUR 18.5 million) and 9M 2019 adjusted EBIT EUR -12.0 million (Q3 2019: EUR -4.7 million)

Quarter over quarter (Q3 2019 compared to Q2 2019) some revenue growth for Europe (+4%); China revenues lower (-16%) due to delayed opening of second bonded warehouse (up and running now) and implementation of strategic cooperation for China

Total cash available EUR 9.7 million as of September 30, 2019 (EUR -2.4 million in Q3 2019); cash capital increase with subscription rights planned

Target to reach adjusted EBIT break-even early 2020 remains subject to Q4 2019 financial development; revenue target for full year 2019 lowered

Extraordinary General Meeting resolved on capital reduction, capital increase and new Authorized Capital

Posted: September 27, 2019

Extraordinary General Meeting resolved on capital reduction, capital increase and new Authorized Capital

Convening of an Extraordinary General Meeting to vote on capital measures on September 27, 2019

Posted: August 16, 2019

Convening of an Extraordinary General Meeting to vote on capital reduction, capital increase and new Authorized Capital to (i) finance the growth strategy in China, (ii) increase strategic flexibility for business cooperations with a potential equity participation in China and (iii) strengthen liquidity

Group’s growth strategy in China includes the opening of a second bonded warehouse, the buildup of the local team in China, the development of additional distribution channels, the expansion of the product offering and the expansion into a hybrid (also stationary) distribution model

windeln.de publishes H1/Q2 2019 results: progress on profitability in Europe and business development in China

Posted: August 8, 2019

H1 2019 revenues EUR 40.9 million (Q2 2019: EUR 20.1 million) and H1 2019 adjusted EBIT EUR -7.3 million (Q2 2019: EUR -3.3 million)

Buildup of team in China to support growth strategy in China

Total cash available EUR 12.1 million as of June 30, 2019 (EUR -3.4 million in Q2 2019)

Target to reach adjusted EBIT break-even early 2020 unchanged

windeln.de appoints Charles Zhixiong Yan as additional member of the Management Board and strengthens team in China

Posted: June 3, 2019

windeln.de SE announces that the Supervisory Board appointed Charles Z. Yan as an additional member of the Management Board

windeln.de publishes Q1 2019 financial results

Posted: May 28, 2019

Revenues of EUR 20.8 million in Q1 2019 reflect focus on margins and costs

Adj. EBIT with EUR -4.0 million (-19.5% margin) improved; Gross profit margin with 25.1% and adj. other SG&A costs EUR-4.9 million improved year-on-year

Total cash available EUR 15.5 million as of March 31, 2019 strengthened by capital increase

New Asian investors on board; operational improvements across regions

Outlook for 2019 confirmed: significant revenue growth compared to previous year and improvement of adj. EBIT; break even on basis of adjusted EBIT expected early 2020

windeln.de postpones publication of Q1 financials to end of May 2019

Posted: April 30, 2019

windeln.de SE (”windeln.de”) postpones the publication of the financial results for the first quarter (Q1) 2019 to May 28, 2019

windeln.de publishes final FY and Q4 2018 financial results; positive adj. EBIT development in Q4 2018

Posted: March 20, 2019

Revenues EUR 104.8 million in FY 2018 and EUR 26.3 million in Q4 2018; sales uplift from Christmas season and sales events (+18% revenues growth compared to Q3 2018)

Adj. EBIT EUR -18.5 million (-17.8% margin) in FY 2018 and EUR -2.5 million in Q4 2018 (-9.7% margin); improved quarter over quarter operational contribution margin and lower adj. SG&A costs in Q4 2018

Successful capital increase to complete restructuring measures in Europe and to increase growth in the Chinese market

Total cash available EUR 11.1 million as of Dec 31, 2018; additional gross proceeds from capital increase of EUR 10.1 million

Significant revenue growth and further improvement of adj. EBIT expected in 2019; break even on basis of adjusted EBIT expected early 2020

windeln.de subsidiary Bebitus appoints new CEO Santiago Jócano

Posted: March 12, 2019

Bebitus announces that Erich Renfer, current CEO of Bebitus, will hand over responsibility to Santiago Jócano after a transition period ending on March 31, 2019.

windeln.de starts tender process for auditor rotation

Posted: March 7, 2019

windeln.de SE initiates a tender process for the audit mandate of the annual financial statements and annual consolidated financial statements. The Group thus complies with EU regulations and changes to the EU Directive on statutory audits.

windeln.de SE successfully completes rights issue – gross issue proceeds of EUR 10.1 million

Posted: March 1, 2019

windeln.de SE has successfully completed the capital increase with subscription rights resolved by the Extraordinary General Meeting on January 9, 2019.

windeln.de SE publishes positive adj. EBIT development in fourth quarter 2018 and resolves on subscription rights capital increase

Posted: February 7, 2019

Preliminary adjusted EBIT of EUR -2.4 million (-9.0% margin) in Q4 2018 and EUR -18.4 million (-17.6% margin) in FY 2018; improved quarter over quarter operational contribution margin and lower adj. SG&A costs

Preliminary Q4 2018 revenues of EUR 26.3 million; as expected, sales uplift from Christmas season and sales events (+18% revenues growth compared to Q3); preliminary FY 2018 revenues of EUR 104.8 million; total cash available EUR 11.1 million as of Dec 31, 2018; cash burn of EUR -1.7 million in Q4 2018 lower than in Q3 2018

Subscription rights capital increase from EUR 3,113,647 by up to EUR 6,850,023 to up to EUR 9,963,670 by issuing up to 6,850,023 new shares; subscription price EUR 1,48 per share; subscription period from February 14 to February 28, 2019; gross issue proceeds expected in high single-digit million Euro range

Commitment letters for capital increase of EUR 7.25 million already received; Management share ownership increased through management incentive program

Extraordinary General Meeting resolved on capital reduction and capital increase

Posted: January 10, 2019

Munich, January 10, 2019 – Yesterday´s Extraordinary General Meeting of windeln.de SE (“windeln.de” or “Group”), one of the leading online retailers for family products in Europe and to customers in China, resolved with a high approval rate of 99.83% to reduce windeln.de’s share capital from EUR 31,136,470.00 by EUR 28,022,823.00 to EUR 3,113,647.00 through an ordinary capital reduction by way of a reverse share split at a ratio of 10 : 1.

windeln.de Q4 2018 trading update in context of today’s upcoming Extraordinary General Meeting: Revenues of EUR 26.2 million, total cash available at EUR 11.1 million

Posted: January 9, 2019

Preliminary Q4 2018 revenues of EUR 26.2 million; as expected, sales uplift from Christmas season and sales events (+18% revenues growth compared to Q3); preliminary FY 2018 revenues of EUR 104.7 million

Total cash available EUR 11.1 million as of Dec 31, 2018; cash burn of EUR -1.7 million in Q4 2018 lower than in Q3 and driven by operating performance and net working capital

Convocation of Extraordinary General Meeting to resolve on ordinary capital reduction and capital increase

Posted: November 22, 2018

Good progress on restructuring since beginning of the year and further progress ahead

Operational and financial improvements continue in fourth quarter; longer recovery of Chinese business delays adj. EBIT break-even to early 2020

Capital reduction and capital increase to provide further funding

windeln.de publishes 9M/Q3 2018 financial results: progress on restructuring, cost structure improved

Posted: November 8, 2018

Nine months revenues EUR 78.5 million; Q3 revenues EUR 22.2 million impacted by weaker summer months; sales uplift expected for Q4 due to sales events and Christmas season

Further progress on restructuring with margin improvements at European shops and cost reduction in Q3; nine months adj. EBIT EUR -16.0 million (Q3 2018: EUR -4.9 million)

Improved net working capital to previous quarter; cash burn of EUR -4.1 million in Q3; total cash available of EUR 13.0 million as of September 30, 2018

windeln.de SE and COO Jürgen Vedie mutually agreed to terminate service contract early

Posted: September 10, 2018

Jürgen Vedie leaves Management Board of windeln.de SE on September 30, 2018

CEO Peuckert and CFO Weinberger take over responsibilities from October 1, 2018

Efficiency and profitability increase on-track, break-even expected in early 2019

windeln.de announces closing of the sale of Feedo to ags 92

Posted: August 29, 2018

windeln.de SE announces that it closed the sale of its Eastern European subsidiary Feedo Sp. z o.o. and its subsidiary (“Feedo”) to the Czech wholesaler and retailer for baby and toddler products ags 92 s.r.o. (“ags”) on August 24, 2018.

windeln.de publishes H1 2018 results: progress on restructuring, softer market environment in China

Posted: August 9, 2018

H1 revenues EUR 56.4 million (Q2 2018: EUR 23.5 million) and H1 2018 adjusted EBIT EUR -11.1 million (Q2 2018: EUR -5.9 million); lower revenues driven by soft demand in China

Good progress on Group restructuring with margin improvement at European shops, reduction of SG&A expenses and sale of Feedo

Net working capital and liquidity position improved compared to previous quarter; total cash available of EUR 17.1 million as of June 30, 2018

Target to reach adjusted EBIT break-even early 2019 confirmed

windeln.de sells Feedo to Czech distributor of baby & toddler products ags 92

Posted: July 20, 2018

Divestiture part of windeln.de’s measures to increase efficiency and profitability

Headcount reduction by 74 FTEs and reduction of negative EBIT of approx. EUR 3 million p.a.

Closing of transaction expected in the course of 2018

All online shops within windeln.de Group now on same technical infrastructure

windeln.de publishes Q1 release / first quarter in the midst of changes

Posted: May 9, 2018

Q1 revenues of EUR 32.8 million (Q1 2017: EUR 46.6 million); softer China demand and implementation of efficiency and profitability measures leads to 29.5% decrease

Improved adj. EBIT of EUR -5.2 million despite one-off effects (Q1 2017: EUR -6.6 million); adj. EBIT margin -16.2% (Q1 2017: -14.1%)

Numerous restructuring measures implemented, positive effects expected in the second half of the year

Dr. Guillem Sanz, founder and CEO of Bebitus, hands over leadership role to Erich Renfer

Posted: April 13, 2018

Handover of leadership was planned after completing integration of Bebitus business into windeln.de SE in October 1st, 2017

Transition period will be completed as of July 1st, 2018

windeln.de with 9% revenue growth and improved EBIT in 2017

Posted: March 14, 2018

First time exceeding annual revenues of EUR 200 million (EUR 211.9 million) in 2017 (+8.8% growth year over year); EUR 52.5 million of revenues in 4th quarter 2017

Improved adj. EBIT of EUR -24.9 million (-11.8% margin) in 2017 compared to EUR -26.7 million (-13.7% margin) in 2016; EUR -6.5 million adj. EBIT in 4th quarter 2017

Net liquidity of EUR 25.7 million as of December 31, 2017 strengthened by EUR 5.2 million capital increase in February 2018

Adj. EBIT break-even targeted early 2019 driven by efficiency and profitability measures initiated in February

windeln.de honored with additional Tmall Global award

Posted: February 9, 2018

windeln.de received the award in the category “mother & baby” for driving the growth of popular German baby milk powder brands.

windeln.de initiates efficiency and profitability measures in context of upcoming CEO change and targets break-even early 2019 already

Posted: February 6, 2018

Measures initiated to (i) reorganize operations and reduce headquarter costs in Germany, and (ii) focus international operations on regions with short- to mid-term profitability potential; break-even target for early 2019

Capital increase of up to 2.6m shares with exclusion of pre-emptive rights from authorized capital subscribed by existing shareholders, new investor group, all members of the management board including founders and Matthias Peuckert

Starting date of designated CEO Matthias Peuckert on May 1, 2018, succeeding founders and Co-CEOs Alexander Brand and Konstantin Urban

Preliminary 2017 financials: Revenues EUR 211 to 213 million, adjusted EBIT EUR (26) to (24) million ((13) to (11)% margin) and net liquidity of EUR 25.7 million. Publication of 2017 financials on March 14, 2018

windeln.de launches private label premium diaper „darly“

Posted: November 16, 2017

„darly“ stands for highest quality standards and excellent price-performance ratio

Customers benefit from state-of-the-art technology and a comfortable fit

Matching „darly“ wet wipes with 99.5% moisture complete the offer

windeln.de expands product range by selling large furniture

Posted: November 15, 2017

Expansion of furniture category through listing of famous furniture brands

Online purchase of furniture even more convenient through delivery to room of choice

Interface with suppliers ensures more efficient processes for windeln.de

windeln.de with 16% revenue growth in Q3 2017 and continued implementation of strategic measures to sustainably increase profitability

Posted: November 14, 2017

Q3 revenues of EUR 52.9 million (9M: EUR 159.4 million); increase of 15.8% over the same period of last year (9M: +15.8%)

China (Q3 revenue +27.8% compared to previous year) and other European countries (+23.6%) continue to drive growth

Adjusted EBIT margin in Q3 improved to -10.3% compared to Q3 2016 (-14.5%) and Q2 2017 (-10.5%); -11.6% in nine-month period in 2017 compared to -14.1% in 2016

Change of liquidity position EUR -11.3 million in Q3 due to inventory built up for local warehouse in China, Bebitus integration and acquisition related Earn Out payment

Integration of Bebitus successfully completed on October 1, 2017

Founders and co-CEOs hand over business as part of an orderly succession

Posted: September 28, 2017

The experienced Amazon manager Matthias Peuckert will take office as the CEO of windeln.de SE in 2018

The Management Board contracts of the two founders and Co-CEOs Konstantin Urban and Alexander Brand will expire as scheduled on March 31, 2018; both leave under the best of terms and will remain closely linked to windeln.de as shareholders

Dr. Nikolaus Weinberger (CFO) and Jürgen Vedie (COO) will continue to be members of the Management Board

CEO and founder of windeln.de Konstantin Urban honored to speak at Alibaba’s 18th birthday festivities

Posted: September 15, 2017

Munich, September 15, 2017: Konstantin Urban, CEO and founder of windeln.de SE, one of the leading online retailers for baby, toddler and children’s products in Europe and to customers in China, was invited to speak at Alibaba’s 18th birthday celebration in front of a large audience with nearly 40.000 guests in Hangzhou, China. The event was the biggest in Alibaba’s history and took place in the Huanglong Stadion in Alibaba’s hometown last Friday (September 8th).

windeln.de with good growth and improved profitability in the second quarter

Posted: August 8, 2017

Second quarter of 2017 reflects strategic focus on international growth, improvement of profitability in Germany and implementation of operational measures

Revenues of EUR 54.6 million in Q2 (H1: EUR 106.5 million), a 21.6% increase compared to same period of the previous year (H1: +15.8%)

Growth driver China business (revenues +42.6% in Q2 compared to same period of previous year) and business in European countries outside of DACH region (+28.8%)

windeln.de launches native app

Posted: July 4, 2017

Switch from old web view based app to much more performant native app solution for all available products from www.windeln.de

Customers benefit from new tools and features, more convenience and improved order process on mobile devices

New flexible app platform allows roll out of app to other shops and countries and enables to quickly respond to customer needs

windeln.de with focus on structural improvements in the first quarter of 2017

Posted: May 9, 2017

EUR 51.9 million in revenues in first quarter of 2017

“International Shops” segment growth driver with a 35.6% increase in revenues compared to the same period of the previous year, Chinese revenues also higher

New shop system for German Shop and strong focus on earnings; customer service successfully transferred

Profitability on the basis of adjusted EBIT at the same level as in the first quarter of 2016, strong improvement in the International Shops Segment

Additional payment method China UnionPay (CUP) for Chinese customers

Posted: May 8, 2017

windeln.de increases convenience for Chinese customers by offering payment method China UnionPay (CUP)

Cooperation with ChinaPay makes shopping on windeln.com.cn easier and more accessible for Chinese families

windeln.de receives Tmall Global award

Posted: April 27, 2017

windeln.de receives award for “most popular international brand” at Tmall Global ceremony at Alibaba Group’s headquarters in Hangzhou, China

Award underlines windeln.de’s strong performance since opening of flagship store on Alibaba’s e-marketplace Tmall Global in July 2016

windeln.de complements its private label portfolio with official launch of “Avani” brand

Posted: April 21, 2017

“Avani” products are made from natural materials while treating workers with ethically correct standards („GOTS – Global Organic Textile Standard“ zertifiziert)

windeln.de offers essential non-consumable products for families in different product categories under the three private labels “Avani”, “Dimbo world” and “Max & Lilly”

Customers benefit from high quality products at attractive Prices

New shop system for German online shop windeln.de

Posted: April 3, 2017

With conversion of the German online shop windeln.de, the migration for all windeln.de shops to an identical system platform has been successfully concluded

The uniform underlying technical basis with a flexible shop and content management system enables windeln.de to better respond to customer needs, realize synergies and to optimize IT resources

An important measure for further increasing customer satisfaction and improving operational processes

windeln.de posts 21% revenue growth in fiscal year 2016; Q4 improved

Posted: March 15, 2017

Final quarter revenues of EUR 57.1 million the highest since the company’s foundation and improved profitability compared to the third quarter

European operations outside Germany as growth drivers: Revenue contribution from International Shops more than doubled

Latest outlook for 2016 fulfilled: revenues of EUR 194.8 million, gross profit margin of 26.6% and adjusted EBIT margin at -13.7%

Adjusted EBIT expected to break even in the course of 2019

windeln.de successfully implements strategic and operational measures in the third quarter

Posted: November 15, 2016

Revenues growth of 30% in first nine months of the year, despite delisting of brands

German Shop off to a good start in fourth quarter, with nakiki relaunch and Tmall campaigns

Strongly improved operating cash flow due to reduction of inventories

Good progress in implementing measures announced late July

windeln.de expands presence in the Chinese market for baby food

Posted: November 15, 2016

windeln.de, one of the leading pure online retailers for baby, toddler and children’s products in Europe and Milupa Nutricia, the leading brand for baby food in Germany, enter a certification areement

windeln.de successfully implements strategic and operational measures in the third quarter

Posted: November 15, 2016

Revenues growth of 30% in first nine months of the year, despite delisting of Brands

German Shop off to a good start in fourth quarter, with nakiki relaunch and Tmall campaigns

Strongly improved operating cash flow due to reduction of inventories

Good progress in implementing measures announced late July

windeln.de Relaunches former Shopping Club Nakiki Shop as Ready-to-ship Platform Pursuing Dual Brand Strategy

Posted: October 6, 2016

windeln.de relaunches former Shopping Club Nakiki Shop as Ready-to-ship Platform pursuing dual brand strategy

windeln.de Extends Growth in Europe, German Shop Segment as expected Impacted by Regulatory Changes in China and New ERP System in Second Quarter

Posted: August 24, 2016

windeln.de grows by 35% year-on-year in first half of the year

As announced earlier, second-quarter earnings impacted by regulatory changes in China and migration of ERP system; adjusted EBIT margin of -15.3% in first half of the year

Following discontinuation of the shopping clubs business, “nakiki” to become an online platform for products for children up to the age of eight years old

windeln.de completes conversion into a Societas Europaea (SE)

Posted: August 9, 2016

windeln.de completes conversion into a Societas Europaea (SE)

windeln.de Initiates Set of Measures to Focus its Business Activities, Improve Processes, and Increase Profitability

Posted: July 28, 2016

windeln.de to focus business in ready-to-ship online shops and close Nakiki’s shopping club Business

Europe-wide integration with shared purchasing and centralized IT platform to be expedited

Costs to be reduced through relocation of central warehouse and automating more functions

Expanded management team systematically implementing measures

Jürgen Vedie named Chief Operating Officer (COO) for windeln.de AG

Posted: June 15, 2016

As COO Jürgen Vedie will be responsible for logistics, customer service and purchasing

windeln.de Continues Growth in the First Quarter – China Impacts Outlook

Posted: May 24, 2016

Revenues grow by 46% year over year in the first quarter;? number of active customers increases to more than one Million

Adjusted EBIT margin of -14.8% influenced by lower growth rates in China and one-time effects

Slower growth after regulatory changes in China weighs on full-year Outlook

windeln.de Meets Growth and Margin Targets Following Strong Final Quarter

Posted: March 17, 2016

Revenues in fiscal year 2015 up by 76 percent

Number of customers doubled to almost one Million

Expansion into further European markets as planned

Adjusted EBIT margin within the expected range at -8.5 percent

windeln.de Remains on Course in Third Quarter

Posted: November 25, 2015

Revenue increases by 76 percent in nine-month comparison

Adjusted EBIT margin improves from -10.0 percent to -8.1 percent

Internationalization and operating business moving forward as planned

windeln.de reports successful first half year 2015

Posted: August 27, 2015

Revenue growth of 85% compared to previous year period

Adjusted EBIT margin improves from -11.0% to -5.3%

Successful acceleration of European expansion

windeln.de acquires Spanish online shop “bebitus“

Posted: August 11, 2015

Acquisition of leading online shop for baby and toddler products in Spain is a further milestone for windeln.de’s European expansion strategy

windeln.de enters the attractive Spanish, Portuguese and French market through full acquisition

Large potential to realize synergies and accelerate growth via integration of core processes with windeln.de

windeln.de completes acquisition of Spanish online shop “bebitus”

Posted: July 6, 2015

windeln.de AG completes the acquisition of Bebitus Retail S.L. (“bebitus”), an online shop for baby and toddler products in Spain, Portugal and France

windeln.de lays solid foundation for successful financial year 2015 with first quarter results

Posted: May 28, 2015

Revenue growth of 87% in the first three months compared to previous year; strong growth across all business segments and regions

Improvement in earnings: adjusted EBIT group margin up from -11.0% to -3.6%, adjusted EBIT margin in business segment windeln.de at +5.5%

Acquisition of Feedo signed in April 2015 to expand regional presence in Poland, the Czech Republic and Slovakia

Alnatura now available from windeln.de online shop / Convenient home delivery of more than 100 organic Alnatura products for babies and toddlers

Posted: April 27, 2015

windeln.de customers can now order more than 100 Alnatura products, from baby food to fruit bars

windeln.de expands its regional footprint with the acquisition of the online shop “Feedo” in the Czech Republic, Poland and Slovakia

Posted: April 20, 2015

Acquisition allows windeln.de to enter the Eastern European market

Feedo is a Czech pure-play online shop for baby and toddler products which is also active in Slovakia and Poland

Transaction paves the way for future growth of windeln.de

Feedo will be fully acquired by windeln.de while the operational businesses remain separate

Nikolaus Weinberger joins windeln.de team as Chief Financial Officer

Posted: April 1, 2015

Nikolaus Weinberger joins windeln.de as member of management board and CFO

windeln.de named one of Europe’s top 50 high-growth companies

Posted: March 20, 2015

windeln.de listed on the “Tech Tour Growth 50”

Appreciation of the Company’s work on an international scale

List compiled based on strong achievements in terms of company valuation and growth

windeln.de is a well-known and trusted German pure-play online category retailer for baby and toddler products

Posted: January 26, 2015

Surveys by independent research institutes confirm the leading role of the company and its position in the baby and toddler product market

Customers confirm that the windeln.de brand is the best known online retailer for diapers in Germany

Only German pure-play online category retailer with top ranking for online shop awareness in China

windeln.de closes €45 million investment round led by Goldman Sachs, Deutsche Bank, DN Capital, MCI Management and 360 Capital Partners

Posted: January 19, 2015

windeln.de, the German online retailer and flash sales platform for baby and children products (the “Company”), today announced that a consortium led by Goldman Sachs and Deutsche Bank invested €45 million in the Company

Growth Capital for windeln.de

Posted: April 1, 2014

New investor Deutsche Bank

EUR 15 million financing round from international investor group

Growth Capital for windeln.de

Posted: March 1, 2013

International expansion and extension of product portfolio

Financing round of more than € 15 million from international investor group

Real customers are the best brand ambassadors: windeln.de and its new TV adverts

Posted: March 20, 2012

windeln.de with new TV adverts

windeln.de obtains additional growth capital

Posted: February 27, 2012

Investment volume in mid-single-figure millions

Growth story convinces existing group of investors

On track to become Germany’s leading online shop for baby products: windeln.de takes stock of its first year

Posted: December 12, 2011

A little over a year after it was founded, Munich start-up windeln.de has very positive results to report. Germany’s largest online shop for everyday baby products has significantly outperformed its sales guidance

Start ’em young – cool baby accessories for tomorrow’s trendsetters

Posted: November 1, 2011

Cool cubes

Camouflage look for the urban warrior

Sex and the City chic for fashionista-moms

Rocking the baby

Inspect da’ gadgets – innovative technology for junior

Posted: November 1, 2011

High-tech meal time means no more mess. When children are learning to feed themselves, experience shows that a considerable amount of the lovingly prepared meal lands on the floor

A safe start to their journey: windeln.de expands range to include safety and health-care products

Posted: June 21, 2011

The moment babies start crawling, nothing is safe from them anymore. The whole world is their playground, and their surroundings have to be explored as minutely as possible. And danger – such as sharp edges, steep stairs or open drawers – may be lurking just around the corner

windeln.de on road to success: 30,000 mothers and fathers already shop for diapers and baby products online

Posted: May 17, 2011

4,400 products from more than 100 brands

More than 30 per cent of orders already from regular customers

Growth market: sales growing by 30 per cent per month

Fresh capital for online shop windeln.de

Posted: May 10, 2011

Second financing round successfully closed

New investor Acton Capital Partners on board

Fresh capital for online shop windeln.de

Posted: September 15, 2010

High-Tech Gründerfonds and DN Capital are investing in windeln.de

The online shop for baby products will be launched in September 2010 with more than 80 brands in its product range, including Pampers, HiPP, Avent, Nuk and Penaten. Business angels and the management team are participating in the financing, along with the lead investors mentioned

Further information regarding the data incident

Questions & Answers

1. What is this data incident about?

Between June 10th and 23rd, 2020 data of some of our customers were temporarily stored on an unprotected server due to a maintenance error, which has since been corrected. The data are safe again already since June 23rd.

2. Do you have any indication that bad actors have misused the data?

A misuse could not be proven within the scope of our comprehensive investigation.

3. Have affected customers been informed?

At the time the data incident was publicly announced, all our customers were informed. After completion of our investigations, we have been able to further narrow down the circle of affected customers. We have again informed these customers separately. If you did not receive another e-mail from us, there were no new findings regarding your data.

4. Which types of data are potentially affected?

It was theoretically possible to access data such as names, e-mail addresses, postal addresses, telephone numbers and the order history of users, as well as, in some cases, the dates of birth and names of their children. In the course of our investigations it became apparent that for some customers further data could theoretically have been accessed via the unprotected server. We have informed these customers separately in the meantime. Where necessary, we have also provided information about what they can do to further prevent misuse.

5. What can I do to protect my data?

Generally, caution is advised if you receive suspicious e-mails that seem to come from windeln.de. Please always check the sender and do not open links and attachments in case of doubt. The German Federal Office for Information Security has published information on its website (German only) on how you can protect yourself against phishing attacks.

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